G.E Label: Packaging Illustrations

Combining fashion and visual storytelling, I created a suite of bespoke illustrations for G.E Label’s signature scarf collection. These hand-drawn line artworks were developed to reflect the individuality and spirit of each piece, and were applied across product tags, packaging boxes, and promotional material. The work helped establish a unique and cohesive visual identity during the brand’s early stages, adding a distinct and stylish touch to the unboxing experience.